Why You Must Differentiate Your Business To Attract More Clients…

Generate Leads

A common question I get asked by coaches and consultants is “How do I attract more clients to my business?” The same question is asked by the majority of other business owners too! My answer is almost always the same… “You need to differentiate... read more

5 Things To Keep Prospects Glued To Your Marketing Message

Generate Leads

There seems to be a lot of concern about the perceived increase in competition for every marketplace… A recession (or rough economy) is actually a good foundation for growth… provided you are focusing your business in a structured and targeted way. But it does mean... read more

Using Giveaways – The Power of FREE

Generate Leads

There is nothing new in giving information to your prospects, customers and clients for free – almost all of us do it without thinking about it. For example: Your blog posts… Articles you write… The videos you upload to YouTube… In the answer you give to a... read more

Have You Found Your Acres Of Diamonds?

Generate Leads

I was recently listening to a recording of Earl Nightingale – of Nightingale-Conant fame (who are the world’s largest producer of audio programs) – where he told a story which he called ‘Acres of Diamonds.’ Whilst listening to this recording it reminded me... read more